Comedy Central has been hyping it’s Motherload online video clips for a while now. In an effort to be ‘tech savvy’ they’ve been putting up clips of The Colbert Report and other popular shows, and even allowing people to embed Motherload clips on their website.

Well, I did just that, and within a week or two, Comedy Central pulled the clip. They’re well within their rights to do so, and I’m not gonna give them grief, but at the same time, they shouldn’t expect too many people to use the ’embed’ feature if the video is going to disappear.

I guess that the Viacom mothership can just keep issuing blanket DCMA notices to YouTube, and gather up so many innocent dolphins in their nets.

I guess this is what you get when you have marketing wonks who think that because they read this really neat article about “Web 2.0” then they’re suddenly ‘savvy’.

This isn’t a knock at Colbert. I’m still waiting for the Colbert/Stewart (or Stewart/Colbert if you prefer) ticket to be announced in 2008.